As the summer approaches and vacation season begins, work loads can get a little lighter allowing us to tackle that long list of to-do’s that we’ve tucked away for a rainy day.
One of these to-dos should be to take a look at your business’ social media presence and see how it can be optimized to attract the most traffic, likes and shares as possible.
Many of the top social media sites have come out with major announcements in the past few weeks. Some have changed page layouts and designs, while others have added more value for brands in terms of sponsorship opportunities or richer data. Here is a quick summary of what you need to know.